INTERNATIONAL NEWS

Emirates celebrates launch of Boston flights with a limited-time bonus Skywards Miles offer

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Limited-time offer rewards Emirates Skywards members with up to 36,000 bonus Miles* when flying to and from Boston

Business class

Business class

[dropcap]E[/dropcap]mirates, which flies daily from Lusaka to Dubai and beyond, celebrates the launch of its daily Boston flights with the Bonus Miles Countdown promotion from Emirates Skywards, its award-winning frequent flyer programme. Flights commence on 10th March 2014, marking Emirates’ eighth route to the United States.

Bookers of Boston flights during the promotion will be able to maximise their earning potential with up to 36,000 bonus Miles* for a return trip. The earlier the booking date and the higher the class of travel, the more bonus Miles will be earned. Emirates Skywards Members must book their travel between 13th February and 22nd February to participate in this promotion whilst travel must take place between 10th March and 30th June 2014.

B777200LR

B777200LR

The flight will be operated by a Boeing 777-200LR and brings Emirates, winner of the Skytrax ‘World’s Best Airline’ 2013 award, into Boston Logan International Airport. The aircraft will offer 8 luxurious private suites in First Class, 42 deeply reclining Business Class seats, and plenty of room to relax in Economy Class with over 210 seats. Customers in all classes will be able to enjoy gourmet-chef prepared food, while browsing through more than 1,600 channels of movies, TV, music and games on the ice Digital Widescreen in-flight entertainment system.

“We look forward to welcoming passengers on board our Boston flights to experience the excellent service and enjoy the benefits of Emirates Skywards, our frequent flyer programme. The programme takes members far beyond the immediate travel experience, rewarding passenger loyalty with privileges, benefits and a wide choice of redemptions ,” said Brian LaBelle Senior Vice President Emirates Skywards. “Over 10 million members are already earning Miles on every Emirates flight they take to one of our 141 destinations worldwide.”

Members of Emirates Skywards can redeem their earned Miles for an extensive range of rewards. Redemption options include hotel accommodation, access to top sporting events, excursions and exclusive shopping, as well as flights and upgrades. Every Emirates flight earns Miles, and the growing alliance of partner airlines in the US, including JetBlue, Alaska Airlines and Virgin America, means that passengers can quickly earn enough Miles for travel or upgrades.  A round-trip in Economy Class from Dubai to Boston for example can be redeemed for as little as 72,500 Skywards Miles.

Emirates Skywards also permits Miles to be used by friends and family and are earned on every Emirates flight and on every fare; bringing more rewards to customers and their loved ones.

Boston is the largest city in Massachusetts and one of the oldest cities in America. With more than 12 million visitors a year, Boston boasts a world class reputation for medical and educational facilities, including Harvard University.

2013 Skywards Cards

2013 Skywards Cards

In the field of transport, Boston is known for launching America’s first subway system back in 1897. The Boston University Bridge on Commonwealth Avenue is one of the only places in the world where a boat can sail under a train passing under a car driving under an aircraft.

EK237 will depart Dubai at 0945hrs and arrive in Boston at 1515hrs. The return flight, EK 238, will take off from Boston at 2255hrs and land in Dubai at 1910hrs the following day.

To take advantage of the Miles Countdown promotion, Emirates Skywards members must register on www.emirates.com.

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* Bonus Miles Countdown Promotion: The following bonus Miles chart applies to return trips booked to/from Boston with bonus Miles by date booked and class of travel

Booking Date

Economy Class Saver Fare Bonus

Economy Class Flex Fare Bonus

Business Class Saver Fare Bonus

Business Class Flex Fare Bonus

First Class Fare Bonus

February 13

10,000

20,000

22,000

30,000

36,000

February 14

8,000

16,000

18,000

24,000

30,000

February 15

6,000

12,000

14,000

20,000

26,000

February 16

5,000

10,000

12,000

16,000

20,000

February 17

4,000

8,000

10,000

12,000

16,000

February 18

3,000

6,000

8,000

10,000

12,000

February 19

2,000

4,000

6,000

8,000

10,000

February 20

1,500

3,000

4,000

6,000

8,000

February 21

1,000

2,000

3,000

4,000

6,000

February 22

500

1,000

2,000

3,000

4,000

Bonus Miles are earned in addition to regular Miles. Please visit www.emirates.com for exact terms of conditions of this promotion.

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